A web application for an Equine platform far from seeing the light of day - Today, it grows with users from across the United States

About The Client

A passion-led business from a champion of horses and an entrepreneur Rachelle Breihan was born and named Equine Simplified, a single platform to make everyone in the equine journey have everything they need about their ownership in one place.

The Challenge

Equine Simplified had no clear timelines, heavy delay in their development work, and a platform stud riddled with bugs that prevented it from getting to an MVP status.

Multidisciplinary brainstorms help navigate new products and future market challenges to stay ahead in the game!

Main Goals

We came in to set the project back on track, regain traction, progress, advance and make up for the lost time. Our developers quickly understood the application’s logic, code, and features that Equine Simplified wanted to see implemented and defined a strategy for a prompt take-over.

Our Approach

For this project, we needed to stabilize the platform, identify significant gaps, improve hosting strategies, re-write core modules, and establish an urgent paid service implementation that allows subscribers and future income.

Taking-over! DNAMIC achieved in four weeks a Live status for the platform!

The Results

We deployed a team for development, QA, and Project Management. We prioritized defects and tasks that needed to be tackled based on LOE and feasibility vs. impact, then analyzed and implemented the best cost and benefits strategy for the platform’s cloud needs.

OUR WORK

DNAMIC Business Cases

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Look at how we're improving the digital transformation of other businesses with our IT Consulting expertise by reviewing our case studies.



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We're here to help you make sense of the digital world. Let's talk about your goals and see if we can't come up with a strategy together that will get them accomplished for your business!



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We advise on how to reach digital transformation goals through efficient, innovative, and cost-effective nearshoring solutions.



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Look at how we're improving the digital transformation of other businesses with our IT Consulting expertise by reviewing our case studies.



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