The Mobile App is designed for the demands and constraints of the devices and also to take advantage of any specialized capabilities they have. This App was written specifically to take advantage of the unique features a particular mobile device offers. This means that at a very low level, the App is written specifically to work with optimum performance and exceeding customer’s expectations.
A few of the goals for this project included:
- Facilitate keeping the folklore of sending a loving card with a great added value.
- Taking advantage of the new technologies out there in the market, like social media, QR codes, and more.
- Leveraging all of the above technologies to creatively deliver more interactive experiences within their loved ones beyond the usual paper card.
- Providing an intuitive user interface for the target audience to easily transition from paper to digital.