CASE STUDY
GIFTIT

Technology meets human interactions to redesign tradition with a next-level outcome

Services DNAMIC provided

Project Management

Branding

Animation

UI_UX

Development

Quality Assurance

Technologies

Client

Giftit is a startup company born in Austin, Texas. The company’s mission is to create memorable experiences for friends & family, showing appreciation for each other with the purpose and vision of helping to strengthen friendships & family bonds.

Project

The Mobile App is designed for the demands and constraints of the devices and also to take advantage of any specialized capabilities they have. This App was written specifically to take advantage of the unique features a particular mobile device offers. This means that at a very low level, the App is written specifically to work with optimum performance and exceeding customer’s expectations.

 

A few of the goals for this project included:

 

  • Facilitate keeping the folklore of sending a loving card with a great added value.
  • Taking advantage of the new technologies out there in the market, like social media, QR codes, and more. 
  • Leveraging all of the above technologies to creatively deliver more interactive experiences within their loved ones beyond the usual paper card.
  • Providing an intuitive user interface for the target audience to easily transition from paper to digital.

The Results

 
  • More interactive platform for the user.
  • A dynamic way to send a message.
  • The easy usability of the app, makes it available for everyone.
  • A new way merge both worlds (digital and physical) without losing the essence of the old and loving tradition.
Happy Birthday, align the code, couple at wedding
DESIGN

Icons

icons: camera, bell, microphone, cake
DESIGN

Colors

Dots: purple, yelow, blue, gray, white, black

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